State of Grocery Retail Report 2026
Our latest report on the State of Grocery Retail, developed with McKinsey
Discover 8 key trends and 4 AI opportunities characterising the European grocery retail market in 2026.
Report reflects contributions from across the sector and draws on data-driven analysis to highlight the key trends shaping the industry.
Retail and wholesale sectors lead the charge towards a sustainable future. Discover how our initiatives are transforming retail and wholesale across Europe.
1 in 4 companies in the EU are SME retailers and wholesalers
Retail and Wholesale represents 10% of the EU’s GDP
We provide work to 26 million Europeans, so 1 in 7 of all jobs